Social media management from the life sciences marketing experts
Social media is one of the most powerful tools for building trust, visibility and connections, especially in the worlds of science and healthcare. At kdm, we help our clients to navigate the ever-evolving world of digital platforms with confidence, creativity and credibility.
Our team of social specialists creates strategic, SEO-friendly and audience-specific content that doesn’t just perform – it resonates. Whether you’re building community, launching a product, or positioning your brand as a thought leader, we’ll make sure you show up consistently and effectively across all your channels.
Our focus is on organic growth and genuine connections – not empty likes. This means building high value audiences and delivering content that informs, inspires and drives action.
Our approach step by step
1. Listen: start with your scientific brand, your audience and what matters most
We start by understanding your brand, your goals, and your audiences – what they care about, where they spend time, what keeps them awake at night, and how they like to engage. Whether you’re targeting scientists, clinicians or procurement teams, we tailor your social media content accordingly.
2. Think: build a smart, strategic plan, tailored to your audience
As an experienced healthcare social media agency, we design social strategies that align with your wider marketing goals and business objectives – building visibility, sparking conversation, and supporting lead generation. Every campaign is built with storytelling and authenticity at its core.
3. Do: create and schedule engaging content that gets you noticed
We create scroll-stopping content and manage every aspect of posting, scheduling and engagement across social platforms, especially LinkedIn. We also develop bespoke imagery, drive audience interaction, build meaningful communities and encourage your personality to shine through. Many brands can afford to be a little less formal on social media, and people still like doing business with people – this is a place where your people can shine through!
4. Review: report on engagement and tweak for consistent growth
We track performance through monthly analytics reports, refining the strategy based on what works. Our reports go beyond vanity metrics with a focus on engagement quality, growth and the impact of your high quality content.