SEO in the scientific and healthcare space

 

Gone are the days of frantically cramming as many keywords into your content as possible to boost its Google search result rankings. In fact, most search engine algorithms now detect and penalise instances of keyword stuffing, making modern day SEO a much more nuanced affair.

 

Okay, so what do search engines actually look for?

 

Put simply, no one knows exactly! Big hitters like Google, Bing and Yahoo! are highly secretive when it comes to ranking factors, but the general consensus among SEO experts is that everything from keywords and image tags to backlinks and website structure can have an enormous effect on the amount of organic traffic directed to a page. To complicate matters further, search engine algorithms are constantly evolving, so what works today may be ineffective tomorrow!

 

Doesn’t that make SEO a full-time job?

 

Exactly! That’s why more and more companies are turning to kdm to improve their online visibility, boost their rankings and, perhaps most importantly, promote their website to the first page of Google search results. Our experts are constantly scouring the SEO landscape to create dynamic strategies that stay ahead of search engine algorithm changes, ensuring that your website keeps on delivering. We can also work with technical SEO specialists to iron out any creases in website performance, making your company’s digital presence as enticing as possible to those all-important search engine crawlers. So, why not let kdm deal with your SEO strategy while you focus on what truly matters – your customers.

 

 

  • Keyword rankings
  • Increasing domain authority
  • Link building
  • SERP (Search Engine Results Page)
  • On-page content optimisation
  • SEO reports
  • Website structure optimisation